Practice building techniques for the Implant Coordinator and Hygienist: Ambassadors of the team approach to practice growth.

C.O.R.E.² Session 2

Learning Objectives

• Review current strategic plan and accountability
• Understand the impact of belief and perception on case acceptance
• Develop editorial calendar to drive marketing and education initiatives for practice growth
• Formulate patient flow care plans to enhance communication between specialty and restorative practice
• Construct messaging to establish specialty practice as center of excellence in implant placement
• Identify digital workflow plan

Description

In today's competitive marketplace referrals are being pulled in many directions. Differentiating your practice as a center of excellence is key to elevating the team approach. Implant coordinators are the ambassadors of the team approach, integral to world class customer service and marketing the specialty practice as the trusted mentor of care. C.O.R.E.² is a strategic approach to building value for the team approach through an effective communication plan, organized workflows and essential metrics, referral outreach strategies designed to build unparalleled engagement between the specialty practice and restorative team.

This two-day workshop is designed to identify strengths and skill sets needed to be successful as an implant coordinator in today's specialty practice. Both the implant coordinator and hygienist can bring additional value to restorative doctors and their team through education on various implant procedures, components, and patient case acceptance techniques. Session 2 highlights the importance of referral outreach and referral engagement in the team approach. Attendees will participate in breakout sessions on marketing and educational topics, study club content, lunch and learn templates, snack and see strategies and evaluation of all C.O.R.E systems.

Day one, participants will review status of current strategic plan from session one. Review of effective communication and organizational strategies will be discussed. Breakout sessions will include effective referral outreach strategies, lunch and learns, study club content, marketing/educational templates to position specialty practice and trusted mentor. Emphasis will be placed on the psychology of the partially and fully edentulous patient and how to transfer value, belief and perception of tooth replacement solutions.

Day two, participants will engage in deeper dive of surgical and restorative overview. Surgical hands on focus will uncover tips for impression procedures, abutment placement, seating provisional/final restorations resulting in increased support of the restorative practice needs. Implementation of digital workflow care plan is a highlight of day two. The conclusion of day two will wrap up with a "fireside chat" including a focus on key metrics and systems for inventory control, order management, budgeting and proposals.